About us

youbyyou, advertising & events

Youbyyou believes in co-creation. Not only by working with a close group of freelancers, but also by inviting clients to work closely with us, even in the creative process. Because at the end, it’s all about you: the client or the brand. The work we make has to be the best fit, every time – so we can together move a brand forward.

Youbyyou is founded by owner Michèle Hartevelt who’s also an account director and producer. Working 20 years in advertising and events helped her to grow to an all-round account director with great skills in producing – and moreover, delivering satisfying work for clients. Tight deadlines don’t scare her. She understands the importance of client relationships and therefore is a great motivator within the team. For the last two decades she’s been working for the greatest agencies in Amsterdam’s ad world, such as: JWT, BSUR, Woedend! and Pink & Poodle. And worked for national and international brands like: BMW, MissEtam, Radio 538, RedBull, Citroën, ASICS, Yamaha Motor and Heineken. Her expertise involves above and below the line advertising, with a special expertise in online advertising. For the last 10 years she helped develop a great amount of online platforms, interactive campaigns and international press events. Michèle loves to use her creativity in the work that she does. She’s always eager to find new challenges and a great person to work with.

Youbyyou works freelance or for a project together with a close team of the best freelancers, who are all professionals within their field. For every briefing she establishes a unique team of people who are experienced with specific brands or markets, simply to get the best out of each project. For more information please feel free to contact her at: michele@youbyyou.nl

Brands we worked for:

Brands